The law firm website CMS for today.
The growth platform for tomorrow.
Everything you need to develop and grow your firm in one platform. RubyLaw powers websites, manages experience data, generates marketing documents for proposals and presentations, and ensures the integrity of digital content for law firms of all sizes.
Solutions
The technical expertise and legal experience
for the law firm of tomorrow
Leverage RubyLaw’s proven best practices for law firm websites and features to streamline workflows and increase efficiency.
RubyLaw leads the way with best practices for content layout and technology to provide a fast and efficient way to update your content on RubyLaw.
Leverage our extensive legal sector expertise to manage all of your content needs. Create pages and schedule them to be published later, create drafts of existing pages and share them internally for feedback before publishing, and easily update content across many pages at once using our Content Import feature.
RubyLaw’s easy-to-use interface and best practices approach allows you to extend and expand your current content marketing processes for increased efficiency.
One single source of truth for all of your firm marketing and business development collateral.
One of the biggest headaches for marketers is having multiple versions of a single piece of content. With RubyLaw, your firm has a single source of truth to from which to operate. Ensure that content is tracked, edited, revised, and managed from a central console, and that it can be pushed into websites, documents, proposals, and other formats and channels without compromising accuracy or integrity—including multilingual content.
With RubyLaw 360, all your content is easily related to any other content in one place, ensuring your team can produce the richest most detailed versions of biographies and practice descriptions as efficiently as possible.
Privacy standards compliant and an open data model mean you can integrate with everything and have peace of mind with RubyShield's award-winning security.
RubyLaw was created on an open data model forged through the development of dozens of law firm websites for the market leaders. This approach, a first in the industry, enables deep integration with all your marketing and business development tools.
As global standards for making digital content accessible, ensuring user privacy, and protecting sensitive data become more rigorous, balancing stringent implementation with an optimal user experience is critical. RubyLaw websites adhere to GDPR, CCPA, WCAG, and other privacy and security standards. Our award-winning RubyShield ensures that your hosting environment is secure, reliable, and scalable.
Products
Power your marketing stack with the full RubyLaw Suite, or grow with select modules
- Smart Dashboards allow users to measure and visualize the performance of structured content by topic, region, or other asset types
- On-the-fly personalization enables alternate attorney biographies to be served to site visitors based on demonstrated interests and past click paths
- Smart Workflows give distributed and collocated teams access to create, edit, approve, share, schedule, and publish content
With a centralized source for proposal generation, firms can ensure that prospects have the most recent versions of attorney bios, practice descriptions, and more in proposals. Final documents are instantly exportable to custom-designed branded templates.
- Quickly add, edit, and duplicate content and entire proposals to address new opportunities and leverage work previously completed and approved
- Track proposal status internally through content workflows to ensure appropriate collaborators have reviewed, edited, and approved before exporting final documents
- Export proposals to native Microsoft Word and PowerPoint document formats for final review and editing
While all firms have a unique approach to managing and organizing experience data to keep it accurate and accessible, RubyLaw Experience makes it simple to cross-reference content and surface relevant attorneys, offices, practices, and other data fields.
- Simple but elegant interface through which to build, modify, or flow-in content related to attorneys, industries, practices, offices, topics, and other classifications
- Seamless and secure access to experience data by third-party applications and intranet portals
- Custom fieldsets to accommodate specific and proprietary firm matter requirements
This module is available in a push and a pull setting: Push, for internal content publishers that want to assemble pitch decks and other branded content; and Pull, for external stakeholders that want high quality outputs from a website, intranet, or other RubyLaw-powered channel.
- Password-protected access for front-end users via a secure web portal
- Easy drag-and-drop functionality to select, prioritize, and reorder content for output
- Extensive control for administrators to ensure that users have appropriate permissions and preserve brand standards
This module gives users the ability to instantly correct spelling errors, syntax, broken images and links, as well as a solution to ensure instances of objectionable or banned content remains protected and unpublished.
- Scheduler to easily program regular site integrity scans
- Error and broken link checker to find issues and correct and/or replace problematic content
- Objectionable content finder seeks out and surfaces unapproved and banned content to ensure it remains unpublished
A REST-based Application Programming Interface (API), RubyLaw Connector ensures a safe, secure, and centralized repository for all company marketing and business development content.
- Flexible content migration capabilities to support full website content migration
- Extensive content reports for the export of most content into Microsoft Excel-compatible (CSV) spreadsheets
- Sophisticated widgets and web parts provide access to key content types for systems such as lawyer bio search and display for SharePoint and custom intranet solutions